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SNAP retailers are always a vital resource for SNAP recipients, but they are especially important during the holiday season. More than 34 million people, including 9 million children, are food insecure during the United States, according to the USDA. With the holiday season revolving largely around gathering with friends and family to enjoy a meal, it is difficult for food insecure families to budget for holiday meals, presents, etc.
Retailers should prepare their stores for Halloween! Whether it’s making sure you’re stocked up on plenty of candy or getting your Halloween themed displays prepped and ready to go, the holiday is quickly approaching so make sure your store is ready to go for the festivities!
Spending for Halloween this year is projected to reach a record $10.6 billion according to National Retail Federation. Which includes $3.1 billion spent on candy and $3.4 billion spent on decorations. There is going to be an expected 5% increase in candy sales this year, so get your store’s candy shelves stocked and ready to go! Some of the top selling Halloween candies include…
In addition to making sure you have plenty of Halloween candy stocked, you should also keep an eye on your pumpkin supply. 44% of people plan to carve a pumpkin this Halloween season, so consider setting up a retail display at the front of your store with pumpkins and carving kits! You could even print out some flyers that showcase different carving designs to give your customers inspiration.
When your store is more festive and decorated, consumers are more likely to purchase holiday-themed goods. You should change your front displays to fit the Halloween theme, so that it will be the first thing shoppers see when they walk in the door. Some fun ideas for your front displays are…
- Trick or treat buckets and candy
- Halloween themed baked goods
- Pumpkins and carving/decorating kits
- Halloween decorations and party supplies
We hope this gets you in the Halloween spirit and helps you spookify your store for the season!
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